MedTech Market Entry in Europe via TED

For medical device companies, public procurement is the primary route into European healthcare markets, and TED Europa is the single window where above-threshold tenders from all 27 EU member states are published.

Why TED is the entry point

Every EU public contract above the relevant threshold must be advertised on TED (Tenders Electronic Daily). That makes it the definitive map of the European opportunity, but it is vast, multilingual and mixed across every sector, so finding your healthcare slice is the challenge. See understanding TED Europa.

Compliance for the EU market

• CE marking under the EU MDR (Medical Device Regulation) is non-negotiable
• A Notified Body conformity assessment for most device classes
• An Authorised Representative if you're based outside the EU
• Country-specific registration and language requirements per market

A practical market-entry approach

• Use TED to size the opportunity by country and CPV before committing
• Study award notices to see incumbents and pricing, see reading award notices
• Prioritise markets by tender volume and re-tender timing
• Compare with the US via TED Europa vs SAM.gov

Frequently asked questions

Do I need CE marking to sell medical devices in the EU?

Yes, CE marking under the EU MDR, usually with a Notified Body assessment, is required before you can place most devices on the EU market.

Where are EU healthcare tenders published?

On TED Europa (Tenders Electronic Daily), which carries above-threshold public contracts from all 27 member states.